Virgin Mobile cinemagraph - Yahoo Takeover


For the holiday season Virgin Mobile promoted it's holiday offers on Yahoo's log in page. The team decided we didn't want to do a static image for the promotion and that we wanted to create something entirely in-house. We landed on a top-down cinemagraph. The entire direction was a collaboration between the entire team, but I shot the photography and animated the subtle flashing in the lightbulbs and hot steam coming from the tea.